Harold Acosta
08-09-2002, 05:33 PM
[b]Charlie Williams is doing something great for the promotion of our Sport! I sincerely congratulate him on the efforts put forth for this event. He has organized the Coliseum Mall Peninsula 9-Ball Open and judging by the info posted at AZ Billiards.com, they have gone to great lengths at promoting this tournament as much as possible. Too bad that only 63 players showed up! Please read the info below:
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Coliseum Mall Peninsula 9-Ball Open
August 8 - 11, 2002
Hampton, VA
The Coliseum Mall Peninsula 9-Ball Open
The UPA kicks off with their first event at The Coliseum Mall Peninsula 9-Ball Open. Taking place inside a 122,000 sq.ft. venue inside the mall, this event has attracted many outside industry corporate sponsors such as Coke, Dairy Queen, Chevrolet, Radio Shcak, and Barnes & Nobles. The city of Hampton, VA has also added support to the event and has made open statements of helping the event move to a bigger facility next year.
A strong campaign to promote the event included 3 local cable commercials running a month straight and going out to a million people in the Peninsula area, regional radio commercials, a hype article on the event as well as the flyer ad in the local newspaper. The event is also working hand in hand with the local APA league operators as well as local poolrooms in the area getting support from their members. Full page color ads have gone into 3 major billiard publications as well as ads and banners on various websites. The event is also associating itself with The Boys & Girls Clubs of the VA Peninsula with many local celebrities and city dignitaries due to attend the event.
Founder and promoter of the event Charlie Williams has stated, " This is a historic event for pool as it will be inside a big mall with great sponsors. I'm trying to break the mold of old tournaments by trying new ideas. I think the players will appreciate the extra publicity the event will get and the promotions of the players themselves. Not to mention a players lounge and a player services staff to take care of the top UPA pros. I also got a lot of extras and new treats for the fans to make the event more memorable and exciting. The city has also been great with a lot of logistical help and seeds planted for next year's event. We have a lot of potentially big sponsors for my event and maybe for the tour, so this will be very important to not only myself but to the UPA and our sport."
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Coliseum Mall Peninsula 9-Ball Open
August 8 - 11, 2002
Hampton, VA
The Coliseum Mall Peninsula 9-Ball Open
The UPA kicks off with their first event at The Coliseum Mall Peninsula 9-Ball Open. Taking place inside a 122,000 sq.ft. venue inside the mall, this event has attracted many outside industry corporate sponsors such as Coke, Dairy Queen, Chevrolet, Radio Shcak, and Barnes & Nobles. The city of Hampton, VA has also added support to the event and has made open statements of helping the event move to a bigger facility next year.
A strong campaign to promote the event included 3 local cable commercials running a month straight and going out to a million people in the Peninsula area, regional radio commercials, a hype article on the event as well as the flyer ad in the local newspaper. The event is also working hand in hand with the local APA league operators as well as local poolrooms in the area getting support from their members. Full page color ads have gone into 3 major billiard publications as well as ads and banners on various websites. The event is also associating itself with The Boys & Girls Clubs of the VA Peninsula with many local celebrities and city dignitaries due to attend the event.
Founder and promoter of the event Charlie Williams has stated, " This is a historic event for pool as it will be inside a big mall with great sponsors. I'm trying to break the mold of old tournaments by trying new ideas. I think the players will appreciate the extra publicity the event will get and the promotions of the players themselves. Not to mention a players lounge and a player services staff to take care of the top UPA pros. I also got a lot of extras and new treats for the fans to make the event more memorable and exciting. The city has also been great with a lot of logistical help and seeds planted for next year's event. We have a lot of potentially big sponsors for my event and maybe for the tour, so this will be very important to not only myself but to the UPA and our sport."
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